I'm Alex,
a Product Designer based in London.

Download my CV

About me

I'm a multidisciplinary and adaptable designer that helps startups and established companies discover, conceptualise and deliver value for their users through research, defining and prioritising needs, prototyping, testing and validation (Design Thinking).

I'm a designer with 18 years of corporate experience who worked in multiple fields. My expertise lies in Product, Interaction Design & Front-end Development. I have a passion for solving complex problems, continually perfecting my craft, sharing my product knowledge through meetups and delivering products that I proud of.
I'm a highly motivated and experienced leader but also a great team player.
I always start with a WHY question.

Ckeck my recommendations on LinkedIn.

Areas of Expertise

I specialize in delivering end-to-end solutions for mobile apps and building complex Design Systems.

My toolset

  • Pen & paper
  • Sketch
  • Figma
  • Overflow
  • Flinto
  • Principle
  • Adobe CC
  • Invision studio
  • Zeplin
  • Miro
  • Keynote/Powerpoint
  • HTML+CSS

I'm good at:

  • Building & Leading design team
  • Product Design Strategy
  • Facilitating and Leading Design Sprints
    - (Knapp & AJ&Smart Framework)
  • Designing Apps
  • Building Complex Design Systems
  • User Experience
  • Interaction Design
  • Wireframing & Prototyping
  • Mentoring
  • Design Review

AFTER-HOURS

I love to learn from others but also share my knowledge and experience.

I co-organise meetup groups in London: UX Community and Let's design an app

If you are crazy in love with UX and Product Design, please feel free to join us and let's have some fun together designing apps and solving problems!

How to seduce users with interactions

Speaker at UX Crunch

Design Talks - Building Design Systems

Design Talks at Divante

Fun, unconventional and collaborative events & workshops

UX Community, Let's Design an App - Meetup Groups

I worked with: